Partnering with the local community to create a new model for development in the Caribbean with a strong focus on the environment and sustainability.


We are focused on creating a resilient community that thrives.


Barbuda Ocean Club started in 2016 when the first agreements (MOA) for the development were signed with the Barbuda Council and following a public vote of approval from the community. From the beginning, sustainability and community were central to our approach.

Then on September 5th, 2017, Hurricane Irma slammed into Barbuda as a Category 5 storm with winds estimated at over 195mph. Irma devastated the island destroying homes and critical infrastructure including schools and the hospital. The lives of the people of Barbuda were changed forever. The Peace Love and Happiness Partnership immediately pledged support and assistance to help the community – our neighbors – rebuild. Additionally, we changed our approach by reflecting more deeply on the community needs. We have since tailored our development to integrate the long-term needs of the Barbudan people into the project.

This website provides specific details of how we live up to our guiding principles and meet our commitments to create a community that thrives. Each pillar of resilience – environmental, community, and economic is covered here.

Meet Our Team

The Team

John Paul DeJoria, JB Turbidy, Steve Adelson

The Peace Love and Happiness Partnership (PLH)

John Paul DeJoria, JB Turbidy, and Steve Adelson, combined forces through The Peace Love and Happiness Partnership as the leaseholders and financial sponsors of Barbuda Ocean Club.

John Paul DeJoria is an American entrepreneur and philanthropist who is best known as the co-founder of the Paul Mitchell line of hair products and The Patron Spirits Company. He is equally renowned as a major environmentalist and supporter of ecological and community causes. John Paul DeJoria’s successful entrepreneurial endeavors demonstrate his breadth of knowledge, creativity, and strong business acumen, which also will be carried over to the project.

JB Turbidy and Steve Adelson each have decades of experience developing projects in the Caribbean. JB Turbidy has worked with the local Barbuda Council as well as the Antigua and Barbuda Government over the past seven years to create a special project on Barbuda. Steve Adelson has more than 25 years of experience in various real estate developments around the world.

Michael S. Meldman

Discovery Land Company

Michael S. Meldman founded Discovery Land Company in 1994. Inspired by his personal desire to create exceptional experiences and lasting memories for his own family, Meldman established Discovery as one of the premier luxury-residential, private-club developers in the world.

Today, Discovery has a portfolio of 20 world-class projects across nine states and five countries. Each project features its own one-of-a-kind architectural style, unique world-class amenities, and impeccable levels of service.

During the last two decades, Discovery has overseen construction of approximately 20 miles of roadways and utility infrastructure per year, managed the design and construction of 20 clubhouses (ranging from $5 million to $60 million), built 25 championship golf courses, constructed 500-plus luxury homes, and managed the construction of three marinas. In addition, Discovery has sold more than $10 billion of real estate in project sales offices and built an existing database of 15,000 qualified prospective buyers that are perfect potential candidates to purchase residences at new club communities.

Deborah Brosnan, Ph.D.

Deborah Brosnan & Associates

Dr. Deborah Brosnan is a world-renowned marine and sustainability scientist, entrepreneur, and disaster-risk specialist. She is the founder and President of Deborah Brosnan & Associates, a scientific group dedicated to reducing environmental risks and finding science-based cooperative solutions. She is also a Professor of Biological Sciences. Her work lies at the intersection of cutting-edge science and real-world decision-making involving Island environments, endangered species, development, energy, sea level rise, and hazards in areas where the stakes are high. She is based in the Caribbean and the U.S. and works globally.

Dr. Brosnan is Professor of Biological Sciences at Virginia Tech and faculty at the Global Change Program, and has been Visiting Scholar at Stanford University, Smithsonian Institution, University of California, Davis, and a Senior Whitely Fellow at the University of Washington. She serves on several NGO and university boards, including UC Davis SeaDoc Board, the Global Risk Forum, Davos, The National Courts and Sciences Institute, Project AWARE, Science Advisor to St Barth’s Environmental Department (ATE), and a member of IUCN Commission on Ecosystems.